I’m a hands-on Creative Director, Art Director, Illustrator and Maker with over twenty years of professional experience and a track record for creating thumb-stopping social creative and developing high-performing teams. So yes… I’ve been around the block a few times; and starting my career post-grad in a small town and exhausting all the creative roles there meant that I learned a lot—but the job titles I had never matched what I did. I led all Creative for Dippin’ Dots, Inc. for over five years—and helped develop “Minion Madness Cookie Dough” as a co-branded tie-in with Illumination Entertainment when the first “Despicable Me” came out—but my title there was only ever “Designer.” I’ve driven initiatives for scalable digital creative solutions in addition to leading custom social content and video productions that resulted in double-digit sales increases. My career began in print design and gave me a strong grounding in production specs and “doing work right the first time” to avoid costly reprints. I’ve championed the power of social and new media; leading the launch of Facebook for Dippin’ Dots, Inc. (2007) and TikTok for Arby’s (2018) and The Home Depot (2022). I empower and challenge my teams to think strategically—not just creatively—as we work to elevate the brands we touch and make content that resonates with our audiences. I enjoy passing along what I’ve learned and teach new shooting, editing and software techniques to my teams on a regular basis to help everyone develop new skills. I’ve worked freelance, long-term contract, in-house and agency-side as a single contributor on a larger Marketing team as well as a Creative team leader and mentor—hence the number of titles that don’t accurately reflect the job I was hired to do. I identify as a member of the LGBTQ+ community and proudly bring my whole self to every role. I’ve won awards for my work, including a Cannes Silver Lion and a Shorty Award for Art Direction; but the one that means the most to me is the HOW Design award for the wedding invitations I created for my husband and me in 2014.
Semplice

Awards & Nominations
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June 22, 2021 awarded to Moxie / Fallon / Edelman for Arby's

Cannes Lions

Silver in Social Influencer for Arby's Missing Menu Meal
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May 12, 2021 awarded to Moxie / Fallon / Edelman for Arby's

Shorty Awards

Gold in TikTok Partnership for Arby's Missing Menu Meal
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January 6, 2021 awarded to Arby's

Esquire Gaming Awards

Named "Best Feast for Gamers" thanks to Arby's social accounts being "a gaming haven"
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May 3, 2020 awarded to Moxie for Arby's

Shorty Awards

Silver in Best Real-Time Response - Arby's Sonic Movie

Finalist in Gamification - Arby's Escape the Room

Finalist in Restaurants - Strongest Brand Love
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March 31, 2020 awarded to Moxie for Arby's

American Advertising Awards Regional Addy's

Gold in Innovative Use of Interactive/Technology - Arby's Escape the Room

Silver in Direct Mail 3D/Mixed - Arby's Drive-Thru Steakhouse Box

Silver in Apparel - Arby's Meaterhosen/Beefvarian Hat
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February 27, 2020 awarded to Moxie for Arby's

Atlanta Ad Club Addy's

Gold in Direct Mail 3D/Mixed - Arby's Drive-Thru Steakhouse Box

Silver in Innovative Use of Interactive/Technology - Arby's Escape the Room

Silver in Apparel - Arby's Meaterhosen/Beefvarian Hat

Bronze in Specialty Advertising: Merchandise - Arby's Disc Golf Swag
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April 17, 2019 awarded to Moxie for Arby's

Shorty Awards

Gold in Art Direction - #MakeMySandwich: A Portrait of Social Success

(There is even a video of us accepting the award and talking about the project)

Finalist in Strategy & Engagement / Real Time Response - #MakeMySandwich: A Portrait of Social Success
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February 28, 2019 awarded to Moxie for Arby's

Atlanta Ad Club Addy's

Gold in Art Direction Campaign - #MakeMySandwich

Gold in Social Media Campaign - #MakeMySandwich

Gold in Online Campaign - #MakeMySandwich

Silver in Social Media Single Execution - #MakeMySandwich

Gold in Art Direction - Saucy_AF

Silver in Innovative Use of Technology - Saucy_AF

Bronze in Branded Content - Saucy_AF
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January 24, 2019 awarded to Scott A. Hunt (Hey, that's me!)

Moxie 2018 End-of-Year Awards

Above and Beyond Award
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October 9, 2018 nominated for Moxie and Arby's

Digiday Awards

Finalist in Social Media Team of the Year - Moxie / Arby's

Finalist in Brand of the Year - Arby's
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May 31, 2018 awarded to Moxie for Arby's

North American Effie Awards

Gold in Sustained Success—Products
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October 9, 2017 awarded to Moxie/ROAR for Arby's

DMA: The Data Marketing Association International Echo Awards

Bronze in Art Direction—“Geeking Out with Arby’s”

Runner-Up in Content—"Geeking Out with Arby's"
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May 2, 2017 awarded to ROAR Groupe for Arby's

PR News 2017 Social Media Awards

Winner in Facebook | Community / Engagement—“Stop Selling, Start Engaging: The Story of Arby’s Social Marketing”
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March 17, 2017 awarded to ROAR Groupe for Arby's

Shorty Awards

Bronze in Food & Beverage—"Geeking Out with Arby's"
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February 23, 2017 awarded to ROAR Groupe for Arby's

Atlanta Ad Club Addy's

Bronze in Professional Award—Social Campaign "Arby's Is a Fellow Fan"
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December 2016 awarded to ROAR Groupe Atlanta Creative Team

Moxie 2016 End-of-Year Awards

Creation Award (Outstanding creative and design with flawless execution)—“Arby’s is a Fellow Fan”
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September 9, 2016 awarded to ROAR Groupe for Arby's

Content Marketing Awards

Best use of Facebook in Content Marketing Unique Audience Relevancy—“The Fellow Fan”
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May 2015 awarded to Scott A. Salchli and Brandon D Hunt

HOW Promotion & Marketing Design Awards

Honorable Mention in Personal Promotion for Brandon D Hunt and Scott A. Salchli Wedding Invitations

Wanna find me elsewhere?

Take a look at my cut paper artwork that has moved its way over to Instagram, or connect with me on LinkedIn.
Instagram
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LinkedIn
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