Mainspring AI

Mainspring AI Trade School AI Tool Creation | 2024-2025 About Look, ma! I helped build an AI. I was part of the combined Trade School, Eskridge and Simply Put teams who built Mainspring AI to speed up Creative Automation with a human touch.  I’ve done a LOT of research into DCO and AI-enabled Creative Automation platforms […]

STAR Power by Spanx Branding

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STAR Power by SPANX Branding Contract work for Spanx via OnwardSearch | 2012-2013 About STAR Power by Spanx was an exclusive brand going into Macy’s stores in August 2013. When I was brought on board in November of 2012 the project had… stalled. My entire contract was getting it across the finish line on time. […]

CE Tech Brand & Design System

CE Tech Branding & Design System Contract work for The Home Depot via Aquent / Vitamin T | 2012 About A New(ish) brand While I was under contract with Aquent working for The Home Depot, there was a massive change to The Home Depot’s private label business. They were collapsing 52 private label brands down to only […]

Glacier Bay Brand & Design System

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Glacier Bay Branding & Design System Contract work for The Home Depot via Aquent / Vitamin T in collaboration with Spring Design Partners | 2012 About The Team Stacey Kadrmas – Sr. Manager, Brand Development (The Home Depot) Julie S. Foster – Brand Development Manager (The Home Depot) Scott Hunt – Creative & Design Lead, Sr. Packaging […]