Mainspring AI
Mainspring AI Trade School AI Tool Creation | 2024-2025 About Look, ma! I helped build an AI. I was part of the combined Trade School, Eskridge and Simply Put teams who built Mainspring AI to speed up Creative Automation with a human touch. I’ve done a LOT of research into DCO and AI-enabled Creative Automation platforms […]
The Home Depot Organic Social
The Home Depot Organic Social Custom Content Trade School work for The Home Depot | 2022-2025 http://scottandrewhunt.com/wp-content/uploads/2024/12/THD_2024-Christmas-Day_BTS.mp4 Celebrate and foster inclusion. Heritage Month Posts Seasonal & Holiday Posts The Home Depot and DEI I had the privilege of working with Lindsey Cirmotich on several projects including The Home Depot’s TikTok channel launch and the PPG campaign where she […]
Coach Outlet Brand Relaunch
Coach Outlet Content Refresh Trade School + Shophouse for Tapestry / Coach Outlet | March-April 2024 About This is one of the most complex projects I’ve ever worked on. In total, the combined teams of ShopHouse and Trade School created over 1,200 unique pieces of content in a five-week sprint. WITHOUT the use of AI […]
PPG Olympic: Open. Stain. Enjoy.
PPG Olympic: Open. Stain. Enjoy. Trade School Custom Production for The Home Depot | March 2023 About Trade School did three simultaneous productions and ad campaigns for PPG for The Home Depot: one each for Olympic (stain), Glidden (consumer paint) and PPG (professional paint). Our team concepted all three at once, then we divided up the work among […]
The Home Depot Movers Production
The Home Depot Movers Production Trade School Custom Production for The Home Depot | November 2022 About A key area The Home Depot has tasked Trade School with is helping consumers know they can come to The Home Depot to tackle both big and small tasks at the project level. One of the key project […]
The Home Depot TikTok Launch
The Home Depot TikTok Launch Trade School Custom Production for The Home Depot | June 2022 About Our primary goal in launching TikTok as a channel for The Home Depot was to build authentic relationships with the next generation of homeowners and Associates through product, project or brand truths. We proposed a combination of organic […]